Extension

HODL Club Layer

Not a new brand — a refined room inside the HODL house. Same indigo, same Bebas + Inter, plus a small gold/platinum accent system and Cormorant for editorial moments.

Philosophy

HODL Club is the private members' lounge of the HODL ecosystem. The canvas stays the same indigo — anyone who knows HODL recognizes it instantly. What changes is restraint, pace, and material: gold hairlines instead of violet borders, slower motion, editorial italic in the right places. Think of a hotel lobby that shares architecture with the rest of the building but smells of leather and oud.

Accent palette

Club Gold
#C9A86B
rgb(201, 168, 107)
hsl(40 49% 60%)
--color-club-gold
Club Platinum
#D8DCE3
rgb(216, 220, 227)
hsl(218 14% 87%)
--color-club-platinum
Club Ink
#0A0820
rgb(10, 8, 32)
hsl(248 60% 8%)

Gold gradient

background: linear-gradient(135deg, #8a6a2c 0%, #C9A86B 45%, #f3dfa8 65%, #C9A86B 100%);

Editorial type

An invitation
Reserved for the holders.
Cormorant Garamond — used only for hospitality copy: menus, invitations, quotes.

Membership card

HODL · CLUB
Member
Alexandra Moreau
Tier
Onyx · 003
Member since
2024

Club components

Tonight at Quince
Tasting menu · 7:30 PM · party of 4
Driver on standby
Mercedes EQS · 4 min away
Members-only events
3 invitations awaiting your reply.
Concierge
A real person, available 24/7.

Rules of the Club layer

  • Gold is a hairline — borders, dividers, accents. Never a background fill above 10% area.
  • Cormorant only appears in hospitality contexts (menus, quotes, invitations). UI stays Inter.
  • Replace violet glow with gold glow on Club CTAs. Keep one glowing element per view.
  • Motion durations shift to the slow / hero end of the scale. No springs on Club surfaces.
  • Photography (if used) is dim, warm, candle-lit. Never bright stock.